What’s Driving The Dramatic Surge in New Private Home Sales in 2025?

January 2025 marked a striking milestone for the Singapore property market—1,083 new private homes were sold, making it the strongest January showing since 2021. The resurgence in demand came after a sluggish period, surprising many observers and lifting sentiment across the real estate sector.
But this isn’t just a one-off surge. It’s the product of deeper forces—from strategic new condo developments in Singapore to lower mortgage rates and pent-up demand. In this post, we break down the key drivers behind this spike and explore how this wave of demand is shaping the next chapter of Singapore’s condo new launches.
A Fresh Wave of Launches Captivates the Market
New project launches continue to be the engine of the private housing market in 2025. And nowhere is this more evident than in the success stories of The Orie in Toa Payoh and Bagnall Haus along the East Coast.
The Orie, a major launch in central Singapore, moved 668 out of 777 units within its first weekend. Buyers were drawn to its central location, integrated amenities, and pricing, which started at $2,704 psf. These numbers eclipsed the previous resale benchmark in the same district, set by Gem Residences at $1,928 psf.
Bagnall Haus, meanwhile, achieved 70 sales at an average of $2,490 psf—proving demand isn’t restricted to the central core. The strong response highlights how well-executed new condo developments in Singapore can set new pricing thresholds and absorb pent-up demand.
Such projects offer key lessons for any buyer consulting a new property launch guide—location still matters, but thoughtful planning, amenities, and branding seal the deal.
Mortgage Rate Movement: An Underrated Hero
The rise in sales cannot be divorced from another important trend—falling interest rates. By early 2025, rates had dipped below the psychological 3% mark, giving prospective buyers the confidence to revisit the showroom.
Lower rates directly impact affordability for those applying for a bank loan for condos, translating into lower monthly repayments and improved eligibility.
Why this matters:
- Buyers on the sidelines in 2023–24 are re-entering the market, now able to secure more favourable loan packages.
- First-time homeowners and HDB upgraders are especially active, lured by manageable down payments and improved bank financing.
- For investors, lower interest costs mean better rental yield potential and long-term cost efficiency.
If you’re considering making a move, this is the time to review your financing. Even small shifts in the bank loan for condos landscape can open or close doors to opportunity.
Price Gaps Spark Movement From Resale to New Launch
Another key trend driving demand is the growing divergence between new launch prices and resale prices. Buyers are beginning to accept the premium attached to new launches—especially when resale prices offer less value.
Example:
- The Orie launched at $2,704 psf.
- Nearby resale units like those at Gem Residences were transacting at $1,928 psf.
- Yet many buyers opted to pay more for better layouts, newer facilities, and appreciation potential.
This shift is shaping Singapore property market behaviours: buyers no longer simply chase the lowest price. Instead, they’re increasingly value-driven, placing weight on asset longevity, quality of life, and future growth.
Who’s Buying? A Deep Dive into Demographics
Buyer data from January 2025 shows that the majority of new sales are being driven by locals, especially HDB upgraders and younger couples. Foreign buyer interest remains muted due to the higher Additional Buyer’s Stamp Duty (ABSD), but Singaporeans and Permanent Residents are undeterred.
Key breakdown:
- 93% of units sold at The Orie were bought by Singaporeans.
- The remaining sales came from PRs and foreign buyers from countries like China and Indonesia.
- Two- and three-bedroom units were the most sought-after, appealing to families and working professionals.
This composition shows strong local conviction in property as a wealth-building tool. The stable economy and falling interest rates are boosting buyer confidence.
Urban Planning & Infrastructure: Silent Value Boosters
Another major factor behind this sales momentum is the Singapore government’s long-term infrastructure investment. The Urban Redevelopment Authority’s (URA) Master Plan plays a strategic role in setting demand hotspots years in advance.
Key drivers:
- Toa Payoh’s transformation, including the Integrated Development with transport and community facilities, has heightened interest in The Orie.
- The continued expansion of the Singapore transport system—especially new MRT lines—ensures that even peripheral districts become attractive investment zones.
- Areas like Tengah, Greater Southern Waterfront, and Bayshore are expected to see launches supported by this same infrastructure halo.
Here’s where your new property launches guide should focus: future-ready neighbourhoods with growing infrastructure will likely yield the best returns.
2025 New Launches: What’s Coming Down the Pipeline?
Looking ahead, 2025 is set to introduce 12,000 to 14,000 private residential units, nearly double the number from 2024.
Expect to see launches in areas such as:
- Lentor: Following the momentum of 2023 launches
- Jurong Lake District: Singapore’s second CBD-in-waiting
- Punggol Digital District: Combining live-work-play for the tech generation
These launches will test pricing thresholds—but they’re also expected to be met with sustained demand. For investors or buyers seeking early access, now is the time to prepare financially and follow Singapore condo new launches closely.
Will Prices Keep Rising?
The big question: is the market overheating, or is this just the start?
According to analysts, 2025 is likely to bring moderate but consistent price growth, estimated at 2%–4% annually. Prime districts may see even higher appreciation due to limited supply and resilient local demand.
Factors supporting price stability:
- Strong employment rates
- Interest rate cuts
- Singapore’s global reputation as a safe investment hub
Add to that the recurring shortage of land and construction manpower constraints, and we’re looking at sustained upward pressure on prices across key launches.
What Should Buyers Do Now?
Whether you’re an HDB upgrader, first-time buyer, or investor, 2025 is shaping up to be a favourable time to enter the market.
Your checklist:
- Get pre-approved for a bank loan for condos so you’re ready when the right unit comes up.
- Research new condo developments in Singapore by comparing amenities, developer reputation, and upcoming infrastructure plans.
- Use a new property launch guide to time your move before prices push higher.
Read More: Switching Home Loans from One Bank to Another- How & Why?
Final Thoughts
The January sales rebound wasn’t a blip—it was a signal. A signal that demand is alive and well, and that buyers are ready to move when the product and timing align.
With strategic Singapore condo new launches, more competitive interest rates, and continued infrastructure investment, 2025 offers rare alignment for smart buyers.
Stay informed, be proactive, and don’t just follow the herd—position yourself ahead of it. The Singapore property market is no longer just about location. It’s about timing, financing, and future growth—and this year, the stars may just be aligning.
Paul Grewal is a seasoned home mortgage consultant based in Singapore, renowned for his strategic finesse and deep market insights. With over a decade of experience, he specialises in helping clients navigate the complexities of property investment and refinancing home loans. Paul’s approach is highly personalised, ensuring that his clients secure the best possible terms and mortgage loan interest rates in Singapore tailored to their unique financial situations. An avid writer, he contributes regularly to leading financial publications, offering advice on smart property investment and financial planning. His workshops on financial literacy are highly sought after, reflecting his commitment to empowering homeowners in Singapore.
This blog explores the key factors leading to the rebound in private home sales in 2025 – including the rise of new condo developments in Singapore, improved bank loan conditions, and the strategic timing of property launches that reignited buyer demand.